C3X 2017 Conference & Expo
November 5-8, 2017 | Colorado Springs, CO



C3X artfully creates grand, signature moments through the delivery of several speakers.


Presented by Starbucks

These packed-house general sessions unite hundreds of attendees under one roof to hear unforgettable stories that emotionally touch and professionally inspire all who listen. Content shared in C3X keynotes is the fuel that ignites on-site collaboration and the glue that bonds attendees – helping to foster priceless, lifelong peer-to-peer relationships.

Ash Beckham

Ash Beckham is a bold, dynamic presenter who speaks about empathy, respect and the power of having real conversations. Through storytelling, Ash will share insights on giving voice to your truth and building a community of diversity and inclusion through authenticity. Online videos of her TEDx talks “Coming Out of Your Closet” and “Owning Your Duality” and her Boulder Ignite speech “I am SO GAY” have gone viral with more than 10 million YouTube views. Significantly, her message has also become a topic of global discussion. Ash reaches millions every day as her inspiring speeches are experienced in classrooms, boardrooms and auditoriums around the world.

Celebration Luncheon

Presented by Aramark

Celebrate the induction new incoming president for NACAS, as well as the new officers and directors voted on at the Annual Business Meeting. In addition, hear the latest from the NACAS Foundation and participate in the annual flip-a-coin event presented by Firehouse Subs.

Dan O'Brien

Known as the “World’s Greatest Athlete”, Dan O’Brien captured the hearts of Americans through one of the most publicized failures in sports history. After failing to make the 1992 Olympic Team, Dan, of Reebok’s famed “Dan and Dave” rallied back for the 1996 Olympic Games, winning a gold medal. Dan continues to give back to his sport, serving as emcee for major events and helping build the Win With Integrity program, a community outreach and mentoring program designed to help kids make good life decisions, set positive goals and adhere to a drug-free lifestyle. Dan has become a highly-sought motivational speaker, color commentator and guest analyst. Today Dan resides with his wife Leilani in Scottsdale, Arizona, where he is entering his seventh year as an assistant coach at Arizona State University.


Presented by Nebraska Book Company

At C3X, the most thought-provoking concepts and inspiring real-life examples of campus solutions are shared by members of the NACAS community. Every day these thought leaders are thinking differently, borrowing strategies from other industries, and breaking free from perceived limitations that once hindered them. Now you can learn about these alternative perspectives at NACAS Talks.

NACAS Talks features multiple 10-minute presentations from industry leaders who challenge attendees to find new, progressive, and sometimes unconventional ways to run their auxiliary service departments. Learn about applied innovations in bookstores, food services, and facilities, and how these distinct operations contribute to the health of the institution as a whole and enrich the full campus experience.

DJ Pepito

What makes auxiliary services so valuable on a college campus? DJ Pepito, Director of NACAS Research, will share data and insights that explain how the work you do positively impacts the student experience. Learn how we will help you validate the tremendous work you do on your campus day after day. Join us to to understand what the new membership benefit of NACAS Research is and get a sneak peak into our priorities for 2018. Hear directly from students themselves as they share their insights and experiences on the first ever C3X student panel during NACAS Talks Extended.

Michael Cain & Aron McGuire

What do Olympic athletes and students have in common? More than you think. Join Michael Cain and Aron McGuire of the Colorado Springs Olympic Training Center as they share insights about the development of facilities that go above and beyond in creating an experience that not only meets the unique needs of their clients, but also generates excitement about their services.

Michael Caine, Director of Business Development – Colorado Springs Olympic Training Center, has more than 15 years of leadership and athletic-event management experience. Throughout his career, Michael has worked directly with professional sports leagues (i.e. United States Olympic Committee, NFL and Major League Soccer), multiple international athletic federations, and various sport governing bodies.

Aron McGuire, Director – Colorado Springs Olympic Training Center, has over 15 years experience as a leader, a manager, an elite level coach and a world ranked athlete in Olympic sports. His background has provided pertinent experience planning, implementing, overseeing and evaluating major international sporting events and programs within a leading sports organization. Aron has comprehensive experience in international business and an understanding of diverse cultures throughout Europe, Asia, Africa and South America.

Jared Ceja, CASP & Kara Bunde-Dunn

In the animal world, the concept to live by is “adapt to your surroundings or face extinction.” Jared Ceja, CASP, and Kara Bunde-Dunn use a similar outlook when it comes to the business world. How can we be sure our campuses are living up to the demands of a fast-paced and ever-changing environment? Attend this NACAS Talks session to learn how to exceed the expectations of the student body, the community, and your own institutional goals.

Jared Ceja, CASP, is currently the Bookstore Division Director at the Long Beach State 49er Shops. He has worked in auxiliary services for over a decade. Prior to working in education, Jared held positions in corporate retail, banking, and food service. His involvement in NACAS has included service as the West president, member of the Board of Directors, West conferences chair, Community College Task Force chair, and roles on about a half dozen national and regional groups.

Kara Bunde-Dunn, Senior Vice President of Marketing, Sales Support and Client Experience at the Nebraska Book Company, has 20 years of experience leading people and organizations through significant times of change. Kara applies her experience in service excellence, talent development, product positioning and sales growth to expand on the rich history of Nebraska Book Company. She focuses much of per time on strategies that enable team members to help customers adapt to the marketplace, grow store sales and increase overall profitability.

Jodi Smith Westwater

How will we evolve on-campus dining and community spaces to meet the needs of future students, while balancing capital expenditure and the ideal student experience? In this presentation, Jodi Smith Westwater, Senior Director of Strategy and Storytelling at Compass Group, will share engaging stories about how her team at Microsoft designed food and community spaces that serve thousands of diverse and evolving employees, with an approach that feels intimate, authentic and relevant.

Jodi is responsible for experience innovation and communication/storytelling initiatives for Events and Dining at Microsoft. In addition to being a key account strategist responsible for all customer and media-facing communications, she oversees a team of onsite marketing managers focused on continuously enhancing the Microsoft employee experience.

Registration Fees at a Glance


Early Bird: $695
After 9/15: $795


Early Bird: $910
After 9/15: $1010


Early Bird: $225
After 9/15: $275

Business Partner

Early Bird: $900
After 9/15: $1200

Business Attendee

Early Bird: $1050
After 9/15: $1350