NACAS Research

Providing the data and insights that you need to propel your institution into the future.


Helping You Transform with Data

NACAS Research Reports demonstrate the value of the auxiliary services industry within the greater higher education landscape.

Auxiliaries advance the livelihood of students across the country every single day. NACAS Research helps you tell that narrative to key stakeholders on your campus. We explore the impact of auxiliary services on the student experience and provide short and simple reports that help you navigate your day-to-day — but not take too much time away from it.

Our findings show what students really need to be successful on campus. We provide our members with easily digestible information that covers a broad range of auxiliary service departments while staying relevant and flexible to your inquiries and research needs.

What's Next?

NACAS is focused on helping leaders in auxiliary services transform their schools and serve their students.

That’s why we launched NACAS Research; we’re here to provide the information that you need to enrich student experiences across the globe. Armed with new solutions, resources, and innovative ideas, you will be better prepared to take on challenges and stay relevant to the ever-changing student.

NACAS Research is looking for you, the industry professional, to let us know the insights and common questions surrounding the student experience you want to know. We will then analyze data from student surveys and business partner industry insights to recommend best practices, anticipate student demands, and optimize revenue-generating opportunities.

2023 College Student Census Research

To fuel their work connecting brands with Gen Z and millennial influencers, Wasserman Next Gen executed their annual customized census – designed to gain actionable insights into this crucial demographic.

In collaboration with NACAS, Wasserman Next Gen has conducted their annual student census, aimed to unravel the complexities of college students’ behaviors and habits providing valuable insights into factors influencing student success, campus resources, and auxiliary services.

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NACAS Foundation

Through generous support of members and business partners, the NACAS Foundation is able to fund professional development and leadership opportunities of NACAS members as they enhance higher education by utilizing the latest in campus services. Learn More